Nursery profitability is always a challenge. We talked to more than a dozen growers and industry colleagues who have become more efficient, and increased their bottom line, by improving their management, workflows, inputs and workspaces. Whether it’s a daffodil or a giant sequoia, a plant is a relatively simple closed system. Its ultimate growth is driven by basic environmental factors such as light, water, soil and accessible nutrients. The nurseries that produce these plants, however, are much more complicated.
Wilbur-Ellis develops new precision spray agent Diligence-EA™
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Wilbur-Ellis Company, an international marketer and distributor of agricultural products, has added a new adjuvant to its existing line of products. Diligence-EA™ with Accustrike™ Technology is a deposition aid and drift reduction agent for most fungicide, herbicide and insecticide ground-spray applications. Without a noticeable change in droplet size, the water-based adjuvant holds a uniform spray […]
SBI Software launches Analytics for growers
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SBI Software, a Portland-based software company that designs programs and mobile apps for wholesale nurseries and retail centers, created a new technology tool so business owners see an analytical report of their enterprise. The Analytics software allows growers to filter through their own data and research their past business activities. Users can render their orders, […]
An illuminating trend
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LEDs are helping nurseries gain all kinds of new efficiencies A mid-January morning in Hillsboro, Oregon: It’s gray, it’s drizzly and, most depressingly, it’s dark. Dark enough that 10:30 in the morning feels like dusk, which at this time of year comes far too early for most; dark enough that the region would be lucky to […]
H-2A for nurseries
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The guest worker program offers a labor option, but has its challenges Oregon nurseries are facing pressing labor shortages. Several have turned to mechanization, but the industry still needs human hands. In recent years, those hands have not been adequately available. Many nurseries are considering the H-2A temporary agricultural worker visa program as a potential […]
Simplot Partners purchases Nursery Connection store in Hubbard
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A new sign is going up on a storefront in Hubbard, Oregon. Simplot Partners has taken over the former Nursery Connection LLC store as of February 27, 2018. The purchase of certain Nursery Connection assets allows Simplot to expand its distribution capacity in the Pacific Northwest nursery market, the company stated in a press release. The […]
When simplicity beats creativity
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At Pivot, the marketing agency where I work, I have the enviable (at least I think so) position of being on a creative team tasked with dreaming up creative campaigns for our clients. We’re the group that sits around bringing every resource to bear — clever plays on words, less clever puns, cultural references, eye-catching […]
Finding your way
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Green industry professionals and the businesses they serve can thrive by cultivating strong relationships As the English poet John Donne wrote in 1624, “No man is an island, entire of itself.” The same could be said of a business. A thriving nursery needs its key relationships. It requires customers, vendors, suppliers and advocates. Just as […]
Stink bugs dining at nurseries
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By Victoria Skillman and Jana Lee You probably have seen the brown marmorated stink bug (BMSB for short) coming into your home or shed to find shelter from the winter cold. This pest arrived in the United States in 1996 and is now in 43 states. BMSB was first detected in Oregon in 2004 and […]
Who is the hero of your ads, and why does it matter?
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Have you ever noticed how most Internet companies advertise their services? One company has super-fast speeds, one has ultra-fast speeds, one has blazing-fast speeds, and another has lighting-fast speeds. What’s the difference between super-, ultra-, blazing-, and lighting-fast speeds? Your guess is as good as mine. These companies are making a mistake many advertisers make […]
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