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You are here: Home / Love … exciting and new

Love … exciting and new

By Curt Kipp — Posted June 25, 2009

According to the OAN, the Farwest Show is the best place to discover the latest and greatest plants, thanks to the New Varieties Showcase:

“No other show that we’re aware of makes this type of investment in a new plant display, either in terms of valuable show floor or publication space or staff time” said John Aguirre, executive director of the Oregon Association of Nurseries. “It provides show attendees, many of whom have an interest in exciting new plant varieties, with a unique buying experience. And they can immediately walk to an exhibitor that offers the plant for sale.”

The rigorously-chosen plants are showcased in a garden-like setting, with volunteer guides providing information on them. Attendees are surveyed on the plants and the resulting, highly useful feedback is then shared with growers. Attendees finding something they love can go talk to the grower right away and place an order. For the full scoop, read the press release, and don’t forget to check out the NVS on the Farwest Web site. (Right now, the site has the 2008 selections, but come back in August to see this year’s choices.)

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Filed Under: Uncategorized Tagged With: Consumer trends, Farwest, Farwest Show, OAN, Plants

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About Curt Kipp

Curt Kipp is the director of publications and communications at the Oregon Association of Nurseries, and the editor of Digger magazine.

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