Welcome to our traditional April greenhouse issue! Our cover story this month is about remarkable annuals, which go beyond your standard selections, offering exceptional color, foliage, durability and interest. In this issue: Remarkable annuals: Wholesale growers pitch popular bedding and garden plants The value of the green label: Survey tests whether customers will pay more, as […]
Terra Nova Nurseries heads to plant expo in China
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Oregon-based Terra Nova® Nurseries Inc. will showcase their plant breeding and genetics at the International Horticultural Exhibition 2019, which runs from April 29 through October 7 in the Expo Park of the Yanquin District of Beijing, China. Terra Nova will be the only American company to exhibit at China’s largest horticultural expo in nearly 10 […]
Emerging threats to conifer foliage
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Growers and nurseries should be on the lookout for these diseases By Jared LeBoldus, Dave Shaw, and Paul Reeser Two new foliage diseases of Douglas fir and several other conifer species are emerging in Oregon, and they could be a threat to conifer growers and nurseries. The pathogens include Phytophthora pluvialis, the cause of Pytophthora […]
Social networking tips for garden center businesses
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More than three-quarters of Internet users over the age of 15 use at least one social media site, and the more social media sites and apps there are, the more your customers will be expecting to be able to find and engage with you online. If they can’t find your business on Facebook, Twitter or […]
The value of the green label
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Survey tests whether customers will pay more, as well as which messages resonate the most By Lloyd Nackley, Bruce Colman and Sharon Selvaggio We’ve all heard it. People are worried about pollinators and want to do what they can to help. Some are planting pollinator gardens, taking up beekeeping, or choosing organic foods to try […]
Remarkable annuals
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Annual bedding and garden plant sales represent approximately 70 percent of the total U.S. bedding and garden category, according to the USDA National Agriculture Statistics Services, totaling $1.29 billion out of $1.86 billion wholesale. Annuals pick up where perennials leave off, providing colorful foliage and flower displays inside the season. Customers are continuously searching for […]
Standing up for the industry
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On Valentine’s Day, our group of about 15 OAN members and professional government relations staff visited the Oregon State Capitol. We split up into three groups of five to have meetings and meaningful conversations with our state senators and representatives in their offices. The annual OAN Advocacy Day has been one of our most effective […]
A genus fit for royalty
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Strange as it may seem, plants and clothes have some traits that make them parallel to one another. Clothes are fashionable. New styles appear every year, but there are always some holdovers from previous years. A parallel can be drawn here with plants. Some become more fashionable in gardens, while others fade away. Hellebores and […]
Crossover and compromise
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Oregon is blessed with agricultural lands that produce more than 225 different commodities. The production types run the gamut from organic to conventional, and the work required to cultivate these crops varies in intensity. Oregon farmers have even introduced crops that traditionally have not been present in the fertile Willamette Valley. “Coexistence” is a term […]
Bailey appoints strategic accounts manager
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David Klinger has been promoted from strategic accounts representative to strategic accounts manager at Bailey, effective March 1, 2019. He will replace JoAnn Kern, who is retiring after 40 years of service at Bailey. Klinger will use his analytical skills and in-depth knowledge of Bailey’s offerings and consumer brands to manage the company’s relationships with mass merchants […]
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