The relationship between growers, retailers and the public is complicated and needs fresh ideas to stay vital.
A good fit?
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Pot-in-pot nursery production requires a large investment but can pay off big for growers.
Improving on the classics
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Repeat-blooming hydrangeas and hardy, more colorful echinaceas are just two examples of market-tested plants that found renewed life through varietal improvement.
Repairing the prairie
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Restoration efforts in the Willamette Valley have turned native plants and seeds into hot commodities
Everyone’s talking about beardtongues
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A staple in European gardens for decades, penstemons are finally gaining popularity in their native land
Feeding the bees
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Growing a broad palette of bee-friendly plants benefits pollinators and ultimately humans
The quality control journey
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From propagation to pulling orders, and every step in between, growers have many opportunities to impact plant quality.