About Jeff Stone

Jeff Stone is the executive director of the Oregon Association of Nurseries. He can be reached at 503-682-5089 or jstone@oan.org.

Rationality is our friend

By Jeff Stone — Posted March 23, 2020

The COVID-19 virus will most certainly impact families, friends and businesses. It is already causing tremendous disruption in the economy, not to mention knocking our daily lives off auto-pilot. In mid-March, I communicated with our membership the need to embrace that fear is not our friend — rationality is. We provided reliable resources people can […]

Sticking together on big pest issues

By Jeff Stone — Posted February 26, 2020

Nursery and greenhouse operators face an ever-increasing set of opportunities and challenges. Few are more daunting, or more of a game changer, than pest and disease issues. Oregon has a stellar reputation of producing quality plant material, which is shipped throughout the Pacific Northwest, the nation and internationally. Faced with uncertainty regarding the spread of […]

Success is the sum of many parts

By Jeff Stone — Posted January 23, 2020

The nursery and greenhouse industry is chock full of successful operations — companies that have grown with the industry over time. To achieve that kind of lasting success requires a strong vision, as well as an ability to build a sound team to execute it. I’ve been fortunate to participate in successful teams multiple times […]

Growing a vision for the future

By Jeff Stone — Posted January 1, 2020

Many of us grew up watching Hollywood’s idea of what the year 2020 might look like. “Back to the Future” (1985) thrilled us with 21st Century visions of flying cars and hovering skateboards, while “Blade Runner” (1982) took us into a bleak world, populated by synthetic humans working on colonized planets. Now that we’ve arrived […]

Cumulative impacts have consequences

By Jeff Stone — Posted November 22, 2019

The nursery and greenhouse industry is once again Oregon’s top agricultural commodity by value, according to a sales estimate for 2018. High-quality plants and green goods continue to be in demand here and abroad. With this momentum at our back, we now must turn the page to 2020. The new year promises a tumultuous presidential […]

Turning protectors into producers

By Jeff Stone — Posted October 23, 2019

Veteran’s Day is our yearly opportunity to thank all those who have served in our armed forces. OAN members have proudly served our country, and those in my family have done so as well. Originally known as Armistice Day, it is a day dedicated to honoring those who have served in the United States Armed […]

Your success is OAN’s mission

By Jeff Stone — Posted September 26, 2019

I have served as your executive director for more than nine years now and have been a steadfast advocate for the best people I have ever met. If you include my time as your government relations director prior to that, I have seen 14 years of ups and downs in our industry. When Kristin VanHoose […]

Labor at a crisis point

By Jeff Stone — Posted September 4, 2019

Marking the transition from summer to fall, Americans celebrate Labor Day with parades, picnics, barbecues and festivals. For many, including the Stone family, the day signals that children will head back to school. My oldest daughter will enter her junior year at Western Oregon University and my youngest will kick off her senior year at […]

Where plants, growth and networking thrive

By Jeff Stone — Posted July 26, 2019

Oregon’s Willamette Valley is a treasure trove of rich and vibrant soil, clean water and a climate that is perfect for growing nursery stock. Growers of all sizes have brought the Oregon nursery and greenhouse industry from mostly a local enterprise to national and even global prominence. That’s not bad for an industry that arrived […]

The technology race

By Jeff Stone — Posted June 24, 2019

On July 20, the nation will commemorate the 50th anniversary of the moon landing. Apollo 11, led by Commander Neil Armstrong, Command Module Pilot Michael Collins and Lunar Module Pilot Edwin “Buzz” Aldrin, set in motion a technology era with their successful mission in 1969. Less than eight years earlier, President John F. Kennedy had […]